SHOPPERS are racing to buy the remaining Caramac bars left in Iceland after Nestle discontinued the iconic treat.
The chocolatier confirmed it had made the “difficult decision” to scrap the treat just days ago due to low sales.
FacebookIceland joked with shoppers about stocking up on the sweet treat, which soon won’t be available to buy[/caption]
AlamyThe popular caramel flavoured chocolate bar was discontinued recently[/caption]
Iceland shared an image of a conveyor belt covered in the popular bars, with the caption “Secured the goods”.
They are still selling three-packs of 30g Caramac bars for £1.25.
Hundreds of shoppers flocked to the comments to show their appreciation for the snack.
One customer, Sarah, asked a friend: “Will this be you at the weekend?”
Rachel tagged a loved one to say: “We need a trip to Iceland!”
Another vowed they’d be in store tomorrow to stock up and countless others said the same.
While someone else joked: “That’s why they can’t be found”.
The Caramac bar is a caramel-flavoured chocolate bar – its name is derived from the syllabic abbreviation of caramel and Mackintosh’s which originally manufactured it
The iconic flavour came into play in the late 1950s with other variations making their way onto shop shelves too.
These included a limited edition Caramac Kit Kat bar and Caramac buttons.
It was a bakery that originally broke the news on Facebook, explaining that their unique Caramac eclairs would soon cease to exist.
Paula of Pastel Bakery said online: “So it’s a sad day, it’s official, there will be no more Caramac bars off the production line, it’s been cancelled so I bought as many boxes as I could!
“They should last a while (I hope) but once they are gone, there will be no more Caramac eclairs! And no Caramilk or Milkybar gold are not the same!!! #dontcancelmycaramac.”
The post quickly went viral with over 2.5million views and thousands of comments.
A Nestle spokesperson previously told The Sun: “We are very sorry to disappoint fans of Caramac. There has been a steady decline in its sales over the past few years and we had to make the difficult decision to discontinue it.
“We know fans will be disappointed to see it go, but this change will enable us to focus on our best-performing brands, as well as develop exciting new innovations to delight our consumers’ taste buds.”