ALCOPOP Reef has become the latest 1990s favourite to make a comeback.
The fruity vodka drink loved by ravers and clubbers was discontinued in the early 2000s.
AlamyAlcopop Reef is making a comeback[/caption]
But the 3.4 per cent ABV orange and passion fruit flavour tipple has returned amid a clamour for the culture of three decades ago.
The brand said its comeback would allow middle-aged Brits to reminisce and “remember the days before responsibilities”.
A spokeswoman added: “Reef is back on shelves, ready to transport the UK back to a time when life was simpler, with its nostalgic taste and still chill vibes.”
And she said: “It’s time to take a trip down memory lane for some alcoholic adult juice that’s reminiscent of ’90s house parties and dancing till the early hours of the morning to Born Slippy.”
Reef was a clubbing favourite alongside Bacardi Breezers, Two Dogs, Smirnoff Ice, WKD and Hooch. Hooch relaunched in 2012.
Reef brand manager Jacob Barrett said: “We’re very much experiencing a return to the ’90s as a culture, from bucket hats to S Club 7, and Reef feels like the perfect taste to transport people back.
“You might have rent to pay, a job to go to, children to look after, but you also have the memories of a life before all that.
“We want to help people relive that period and remember those days with a simple sip. Times may have changed, but Reef hasn’t.”
“}]]