TOUR operator First Choice has launched brand new holidays to reflect a variety of different tastes, with new camping trips and train journeys now also available.
The holiday company has long been regarded as a hub for all-inclusive travel, but will now provide trips to suit all needs.
First ChoiceTravellers will be able to book train trips as part of the updated service[/caption]
First ChoiceMore than 200 destinations in over 60 countries are available[/caption]
First ChoiceNew hotels and destinations will be added from week to week[/caption]
As part of their updated service, they will now offer trips to close to 200 destinations in more than 60 countries across Europe, the Middle East, Africa, South-East Asia and Central America.
What’s more, there will be a range of accommodation types and price points from guesthouses, apartments and hostels through to 5* luxury hotels and resorts, to suit all needs and budgets.
New hotels and destinations will be added from week to week along with partnerships, content and features.
All new additions will be picked based on what’s trending, the latest industry insider knowledge, and where budgets will stretch furthest.
Highlights from the new platform include Albania, Slovenia, Galicia in Spain, the Basque region including San Sebastian and Biarritz, Cannes, Tel Aviv and Jordan.
There will also be more choice in ever-popular destinations like Italy, Portugal, Greece and the Canary Islands.
The change comes after First Choice’s own research revealed the average person spends 53 hours a year planning trips away.
The study of more than 3,000 Britons showed that those aged 16-26 dedicate almost three days (72 hours) to crafting trips per annum, while people aged 59-77 spend around 37 hours.
More than half of Brits (51%) love taking control of their own travel arrangements and discovering the world on their own terms.
But over a third (39%) of travellers get overwhelmed by the chaos of keeping track of multiple tabs open on devices, while over two in five (42%) get tired of evaluating and re-evaluating their options.
First Choice say they want to tackle the issue of Travel FOBO (Fear Of Better Options) with their newly renovated platform that brings together options reflecting different tastes, budgets and values.
Customers will be able to travel by plane, or thanks to new partner Byway via train, to a number of new destinations.
They’ll also be able to choose between a range of accommodation types, from camping and hostels to 5* hotels and resorts.
Bart Quinton Smith, Managing Director of First Choice, said: “Our research shows that many of us get a thrill from piecing our perfect trip together.
“But, in a world of endless choices, the fear of better options can take all the fun out of planning a holiday.
“We’ve seen a change in holiday behaviours in recent years, led by travellers with a new mindset.
“First Choice wants to help these travellers make better choices by bringing together all the things they could want from a holiday, with the ease and security of one booking platform and a brand name they can trust.
“For those who love to travel, holidays are up there with the most important choices we make, and you don’t want to settle for anything less than the best.
“We believe that people have a right to be picky when it comes to their holidays.
“Whether it’s a relaxing week in Greece, a weekend of partying in Croatia or multi-stop adventures by train and ferry; an all inclusive resort or a great value hostel as a base to explore a new city, First Choice brings all these choices together so travel lovers can pick the trip they really want.”
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First ChoiceHolidaymakers will be able to pick their own travel choices with the new site[/caption]