FORMULA 1 chief Stefano Domenicali wants to create a Super Bowl effect on the track with a third US race now on the calendar.
Texas and Miami both hosted Grand Prix events in 2022.
GettyLas Vegas has been added to the Formula 1 calendar for the 2023 season[/caption]
And Las Vegas has now been added to the schedule for the 2023 season, increasing America’s host venues to three.
That’s set to be the most the US have ever hosted in an F1 season.
As a result, Domenicali wants to bring a Super Bowl effect to the sport.
He said: “It was such a quick turnaround – really a matter of two years. An incredible ‘switch-on’ that before was not there.
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“Our vision of, ‘Everywhere we go, we want to create a Super Bowl’ is much easier to understand if you have an American mentality.
“We are trying politely to offer something that is not pure US but international.
“And we saw the effect of being stubborn to be in Vegas.
“No one thought we’d be able to convince the committees to be on the Strip on a Saturday night.”
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